Project Manager Day Rates: What to Expect and How to Get Value for Your Investment
- Darren Hewitt
- Mar 17
- 4 min read
When embarking on a construction or development project, one of the key decisions is who will manage it? The role of a project manager is pivotal in ensuring a project is delivered on time, on budget, and on brief—but how much should you expect to pay?
Project manager day rates can vary significantly depending on factors such as experience, sector, project complexity, and location. At Iconic Project Management, we provide transparent day rates so our clients know exactly what they are paying for:
Project Manager: £743 per day
Senior Project Manager: £860 per day
Project Director: £1,065 per day
In this article, we’ll break down what influences project manager day rates, why investing in expertise matters, and how to ensure you get the best value for your money. Plus, we’ll share insights from our own experienced project managers on what it takes to successfully lead a project.

What Influences Project Manager Day Rates?
1. Experience and Seniority
A project manager's expertise directly impacts their day rate. While a project manager may be suitable for straightforward fit-outs, complex multi-million-pound developments demand leadership from a Senior Project Manager or Project Director.
Project Manager (£743/day): best suited for medium-sized commercial, education, and retail projects requiring structured coordination and problem-solving.
Senior Project Manager (£860/day): ideal for large-scale developments, aviation projects, or high-value commercial fit-outs, where strategic oversight and risk mitigation are essential.
Project Director (£1,065/day): recommended for complex infrastructure, major aviation expansions, or projects with high stakeholder engagement, requiring extensive leadership and decision-making.
"The difference between a good and a great project manager is their ability to see problems before they arise. Our job isn’t just about keeping things on track—it’s about anticipating issues and proactively solving them before they become costly mistakes." – Oscar Hewitt, Project Manager
2. Project Complexity
Not all projects are created equal. A £500k office fit-out will require different management than a £50 million airport extension. Complexity factors include:
Number of stakeholders – more stakeholders mean more coordination.
Technical challenges – projects involving heritage sites, infrastructure, or aviation require greater expertise.
Regulatory requirements – compliance with building regulations, environmental laws, and health & safety adds layers of complexity.
"On a major aviation project, managing the logistics of keeping an airport fully operational while extending a runway is an entirely different challenge compared to a retail fit-out. The risks, stakeholder engagement, and need for precise coordination all increase, which is why experience is key." – Mike Weeks, Senior Project Manager

3. Industry Sector
Different sectors have varying levels of complexity, influencing project manager day rates.
Sector | Typical PM Rate | Who to hire? |
Retail & Office Fit-Outs | £743 – £860 | Project Manager or Senior PM |
Residential & Mixed-Use | £860 | Senior PM or Project Director |
Aviation & Infrastructure | £1,065 | Project Director |
"Aviation and infrastructure projects are among the most challenging because they operate in live environments where downtime isn’t an option. The planning needs to be airtight, and that’s where an experienced project director earns their fee." – Darren Hewitt, Director of Project Management
4. Location and Demand
Day rates tend to be higher in London and the South East, where demand for skilled project managers is strongest. However, expertise is valuable across the UK, ensuring projects are delivered efficiently regardless of location.
“Projects in London often require faster turnaround times and more stringent compliance due to space constraints and regulatory demands. A well-connected project manager with extensive experience in the London market can be the difference between a seamless project and one with significant delays." – Tabindah Akhtar, Senior Project Manager
5. Contract Length and Scope
Short-term contracts (1–3 months) command higher daily rates as they require quick mobilisation and efficiency.
Longer engagements (6+ months) may offer more stable pricing with the potential for negotiated rates.

How to Ensure You Get the Best Value for Your Investment
1. Choose Expertise Over Cost Savings
While it’s tempting to go for the lowest bidder, an inexperienced project manager can cost more in the long run due to delays, miscommunication, and poor risk management.
"I’ve seen projects where the client tried to save money by not hiring a project manager, only for the lack of oversight to result in a six-month delay. A well-managed project actually saves money." – Rachel Hounsell-Roberts, Project Manager
2. Define the Scope Clearly
A well-defined scope of work prevents unnecessary changes that could lead to additional costs. Engaging an experienced project director from the outset helps set realistic expectations.
3. Consider Fixed-Fee Options
For well-scoped projects, a fixed-fee model may provide cost certainty rather than daily rates. This is ideal for:
Retail rollouts
Office refurbishments
Planned maintenance programmes
"If you have a clear project brief with minimal expected changes, a fixed fee can sometimes be a better option than a rolling day rate. But if there are uncertainties, a flexible model ensures you have the right level of expertise when needed." – Tabindah Akhtar, Senior Project Manager

4. Work with a Trusted Consultancy
At Iconic Project Management, we offer:
Transparent pricing – no hidden fees, just expert project management at competitive rates.
Proven success – we’ve delivered projects for Oxford University, Southampton Airport, and major retail brands.
Strategic expertise – from detailed programme planning to stakeholder engagement, we ensure seamless project execution.
"We don’t just manage projects—we take ownership of them. That means ensuring our clients always have a clear understanding of progress, risks, and next steps." – Mike Weeks, Senior Project Manager
Final Thoughts: Why Investing in the Right Project Manager Matters
Understanding project manager day rates helps you budget effectively while ensuring your project is managed with the right level of expertise.
At Iconic Project Management, we believe in delivering value that far exceeds the cost—keeping projects on time, on budget, and on brief.
Get in touch today to discuss your project and find out how we can support your next development.
Author

Darren Hewitt
Darren has over 25 years experience in the construction industry. Within this time he has led and delivered construction projects for major blue chip clients.
Darren has held senior roles in both client and consultant organisations. This gives him a full understanding of the construction process and level of stakeholder engagement required to ensure successful project/programme outcomes.
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